Schema.org JSON-LD generator for articles, products, FAQs and local businesses

How to use the JSON-LD generator

1. Choose the Schema type: Article, Product, FAQPage, LocalBusiness, Organization or BreadcrumbList. Only the fields for that type are shown.
2. Fill in the fields. For FAQPage and BreadcrumbList, use the Rows box: one Question | Answer or Name | URL per line.
3. For a local business, pick a Business type such as Restaurant, Dentist or Hotel, and add Opening hours (one per line).
4. Copy the script block and paste it into your page.
5. Test the page with Google’s Rich Results Test or the Schema Markup Validator.

What it does and when to use it

JSON-LD is a block of structured data that tells search engines what a page is about in a machine-readable way: this page is an article by this author, this is a product with this price, these are the questions and answers. Writing it by hand means remembering property names, nesting the right @type objects and keeping the JSON valid. The generator does that for the six types most sites need.

What each type adds:

Pair it with the Meta Tag Generator for titles and descriptions and the Open Graph Tag Generator for social cards.

How it works

The fields are assembled into a JSON object with "@context": "https://schema.org". Empty fields, empty lists and nested objects that would hold nothing but their @type are removed, so you never publish "brand": {} placeholders. The JSON is indented with two spaces, every < is escaped as \u003c, and the result is wrapped in <script type="application/ld+json">. It is built in your browser.

Worked examples

The default Article. The output includes "headline": "How to compress a PDF without uploading it", a Person author and an Organization publisher with an ImageObject logo. Date modified is empty, so dateModified is left out.

A delivery FAQ with two rows gives a mainEntity list:

"name": "Do you deliver on Sundays?",
"acceptedAnswer": {
  "@type": "Answer",
  "text": "Yes, between 10:00 and 16:00."
}

A café. Business type CafeOrCoffeeShop, an address in Bengaluru and two hours lines give "@type": "CafeOrCoffeeShop" and "openingHours": ["Mo-Fr 08:00-22:00", "Sa-Su 09:00-23:00"]. The empty description and image are dropped.

Limits and tips

• Only one schema type per run. For several, generate each block and paste them one after another.
• The tool does not check that URLs work or that dates are in ISO format (YYYY-MM-DD); the validators do.
• Keep FAQ answers identical to the text visible on the page. If you build a visible FAQ with the HTML Details Accordion Generator, copy the same questions here.